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Meet our community of customer advocatesreferring domain adobe analytics  The DigitalPulse debugger did not tell me that the referring domain is "None" as "Marketing channel" means a visit where you didn't have a match in the rules at all

Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageSign In. Grants access to Marketing Channels, including Marketing Channel Manager, Marketing Channel Processing Rules, and Marketing Channel Expiration in the Report Suite Manager. Only in case the user is entering the site directly (without referrer) and returns within the visit via a referrer, then his entry will be attributed as follows: Original referrer = direct 1 entry Referri. props and eVars are much more flexible with adding metrics and breaking things down with (or by). Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageReferring URL of the hit. Hi there, May I have your help to confirm: which the adobe default referrer (or referring domain) value will be credited +1 to new visit starts on 10:33?. claudia61. If you are using Visitor as a the container then the data would be more as it would take the data Visitor wise. You need to create a segment with the definition Referring domain equals Typed/Bookmarked for the numbers to match with the referrer. This dimension is useful to understand which third-party sites originally drive traffic to your site. Events. This dimension is useful to understand which third-party sites drive the most traffic to yours. Hello Adobe Community, I am currently navigating through a challenge regarding tracking and understanding our referring domains and conversion rates, and would greatly appreciate your insights. Adobe Analytics. Dimensions supported in both Reports & Analytics and Analysis Workspace. Analytics reports the information collected during this interaction in various reports, such as Referring Domains, Search Engines, and Search Keywords. I don't think "Page Name" of the. If your report suite does not have channels defined, the Marketing Channels: Auto Setup page displays. But in my. Experience League. The ‘Referrer’ dimension reports which URLs visitors were on when clicking through to reach your site. domain. Generally, this line item means that the variable was not defined or otherwise unavailable. In the Calculated metrics builder, name the metric “Participation”. The best thing you can do is write some code to populate a prop and eVar with the referring domain on the page, on first page view. Thanks for the detailed answer. But in this case, this should be the exact same attribution, set at the same t. If you can tell which report you want to look at, I could confirm to you. Hello, I want to tracking the click of my website from Weibo and WeChat (2 big social media in China), but the referring url/types didn't showed and Weibo/WeChat related information, but the linked in was included in the Referring Domain as a social media. However, it seems to be a problem with our implementation & that's why we see %referrer% & None value when we break it down by 'MC details'. Adobe Analytics. com, only this subdomain will be considered as internal. tinyint unsigned: first_hit_referrerAdobe Analytics. Learn. Sign In. You can use the referring domains to create a custom segment that will capture. Read real-world use cases of Experience Cloud products written by your peersRead real-world use cases of Experience Cloud products written by your peersAdobe provides this list as a courtesy to Adobe Analytics customers. But still in reports under referring domain, google. Thanks for the detailed answer. or which referring domain has been most successful in shepherding users along their conversion path, or maybe how orders. It features a project manager home page, an updated reports menu, modernized reports, and a learning section to help you with getting started more. Or post this as an Idea at. Experience League. . For more information, please visit the documentation. Referring domain. If you can't add it to the Internal URL filters, then update your Processing Rule to add a condition to exclude referrals from Telstra's domains. Redirects point the browser to a new location without user interaction. Give it a user-friendly Description to show what it’s used for. Plz let me know if I am doing anything wrong as I am beginner to the tool. com is enough. . Hope you found the answe. The "Search Engine - Natural" dimension provides a friendly name rather than the referring domain, and applying a segment in which "Search Engine-Natural" exists to Referring Domains is resulting in a lot of domains that are definitely not search engines. In our case we are setting the value for "Referrer" in Adobe Launch via the JS. referrer) where as Referring domain gives the parent domain. I wonder if someone broke tracking Referrals in your implementation (as in, as the user navigates from page to page within your site, the previous page isn't being set as a referrer and now every page is treated like an incoming source of traffic when it shouldn't be). jp - google. If you really need to see the "referrer" in conjunction with when the Marketing Channel was set, you might want to consider setting your Marketing Channel Detail value to "Referring Domain": Then you can breakdown your Marketing Channel by Marketing Channel Detail (these will be in the same context / scope / attribution). campaign variable persisting throughout a visit even when set to Hit. Display,. com as search Engine, or we must create a specific marketing Channel rules with haosou. The question is what do I need to do so that the row total is equal to grand total. Learn. Click Export File, and open the downloaded file in a. Attend local and virtual eventsThe first referring domain a visitor was on before clicking through to your site. Enable data sharing with other Adobe solutions. Get tips to allocate credit to marketing channels, analyze customer conversion paths. Due to some limitations we didn't setup Internal URL filters in the report suite. The Internal URL Filters in the Report Suite Admin Console specifies what your internal domains are (i. 11. Alright, I did that segment by setting entry page as my landing page and tracking ID as my tracking ID and went to original referring - 274753Dear Alv, Guess Referring Domain Google should not have entries. In October the number of backlinks to adobe. Hello-- We find a huge traffic coming from haosou. . Below is the background to raise this - 276587My previous question was more about what referrers are, breakdown by referrers, how to interpret referring domains report etc What I am asking here if anyone had experienced Omniture SiteCatalyst javascript not capturing referrer value (as DigitalPulse debugger says that there is not a referrer, even though there is one obviously ). Original referring domain is tied to the visitor cookie, and since it's not a marketing channel column, it's not tied to any visitor engagement expiration. Because you are looking at the "Original Referring Domains" dimension, that visitor may have. To run a breakdown report: Open report, such as Analytics > Reports > Site Content > Pages. Adobe Analytics. Events. 30-minute gap between hits) or an excessive amount of hits in a short span of time. If your domain has been added as an Internal URL Filter, you will not see this domain in the Referrer / Referring Domain reports. Views. com is appearing in my 'referring domain's channel in last touch marketing channel report - how does this differ - 226546. See screenshot. User. and the Adobe Analytics code is located at the bottom of the page. The same person could click the same link more than once over a span of time. Manage data using components like Segments, Calculated Metrics, Virtual Report Suites, Marketing Channels, and Classifications. As a result, the row total cannot be set to equal to the grand total. . Often will be serp results urls Think of domains as high level and referrers as specific urls. net, or omtrdc. If you are using Visitor as a the container then the data would be more as it would take the data Visitor wise. In the left menu, Click Site Metrics > Real-Time. Why not build a thank you page post order confirmation? This would then be the master spot all attributable marketing, rev and order data can be associated to. however I believe if you only listed a subdomain subdomain. If the report suite does not yet have real-time enabled, a message is displayed with a link to configure the report suite. Once it is set, it contains the same value for the entire lifetime of that visitor ID. The ‘Referring domain’ dimension reports which domains visitors click through to reach your site. Brian Au, expert in AA and CJA will be here for the AMA to answer all your questions!Hi there, May I have your help to confirm: which the adobe default referrer (or referring domain) value will be credited +1 to new visit starts on 10:33? PS: "has been set in internal URL filter as internal URL, document. . . When appying the segment in the referring domains report the totals don't even match with the line item for direct traffic. com or duckduckgo. Learn. Chances are it's from a non-search engine function of google, such as mail. Any referal from any other domain will be recognised as a referrer. com. Referring domain. dom. a table from workspace where we can see the dimension (including. Audiences ID. Solved: Hi all, Recently i pulled referring domain report but i am very curious about few things: 1. Community home Analytics Audience Manager Campaign Classic v7 & Campaign v8 Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Real-Time Customer Data. 18-03-2019 09:43 PDT. PS: "has been set in internal URL filter as internal URL, document. Traffic Sources. - 420578Sign In. " This technique is commonly used by website owners who have multiple domains or subdomains and want to track user activity across all of them. I've spoken to support about this, and it looks like thankfully this week they updated. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer. Adobe is just going to classify the domain of the referrer to report under Referring. So if you have put your domain in the list mywebsie. Sign In. Use the Request Wizard: Step 1 form to Create the data request then click Next. I have added the processing rule for referring domain for not including google. Hi, I have 2 websites. Entries as. However, when I use the Referring Domain dimension, the "include unspecified" filter value was grayed out. . Questions. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo Engage Hi, I notice that sometimes, the debugger tells me the wrong referring domains. Am I missing something els. URL. Hope you found the answe. Original referring domain. ly link via the Facebook Mobile App, how is the referring domain recorded in Adobe Analytics? User Navigation Scenarios: We're interested in understanding the potential scenarios in the following user navigation paths and how they might be reflected in our analytics: See full list on experienceleague. For the display ads yes that is true google can be bucketed there because google also had GDN as their display channels. Simple question, but struggling to find an answer. These values are provided in the Segment builder. domain. If the query string parameter for. Referring domains might be too high in the processing rule list. Thank you for your help! Solved! Go to Solution. We are tracking and have created a blog on subdomain. The landing page for Adobe Analytics brings together both Analysis Workspace and Reports & Analytics in a single interface and access point under the Workspace umbrella. Sign In. Hi Arun, However, I am seeing that referrer URL while I debug it. Decide how many decimal places you want the. Read real-world use cases of Experience Cloud products written by your peersThere are several ways to access the Segment Builder: Analytics top navigation: Click Analytics > Components > Segments. google ca be bucketed ther. net). I went to and searched for my company keyword, then, clicked on the right link on the search result to land on our website. Currently on first hit with paid campaign code in URL attribution is working fine, but on next hits it is always being attributed to Referring domain. If it not set to. but for referring domains i can't think a way com. For example: KEY. Adobe Analytics. since I assume the second, might you post a screenshot how you validate the marketing channels? eg. Learn. Go to Edit Settings > General > Internal URL Filters. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageHello, Thanks for reaching out on our forums. com has increased by 5. Same for Direct in Marketing Channel, but typed URL should not contain the query string parameter ‘ecp’ in the URL. . Data Differences in Adobe Analytics Paid Search Detection. You can then use that derived field as a component (metric or dimension) in Workspace. I’ve created a rule that matches a query string parameter and it’s not working. I would like the ability to classify my referring domains (i. Another solution would be to use Override Last-Touch Channel set to false in the Referring domains channel so it does not override a channel if it is already set: Marketing Channel Manager - Definitions Override Last-Touch Chan. com". . The type of referrer, depending on where the visitor came from. Developer Cloud Extensibility. I went to and searched for my company keyword, then, clicked on the right link on the search result to land on our website. This dimension is useful to understand which third-party sites originally drive traffic to your site. There aren't many variables that persist beyond the visit, but this is one of them. it shows all traffic from all variations of "facebook. 1/14/21 7:09:09 PM. When we refer the referring domain and referrer report we don’t see one of our domain which is the expected domain where we have our banner to reach that promotion page. co and other core social referrers were being instead categorised under "Other Web Sites". Thanks for your answer, However I have noticed after making changes to the referring domain processing rule 'None' marketing channels order numbers have gone up. You're exactly right, just add "paypal. Courses Tutorials Events Instructor-led training View all learning optionsUser. Adobe maintains the rules for each. The ‘Last touch channel’ dimension reports the most recent marketing channel a visitor matches with during that visitor’s engagement period (30 days by default). This dimension is useful to understand which third-party sites drive the most traffic to yours. In Adobe Analytics, select the Components tab, then select Segments. URL. So, helloworld. com" (even i. Correct answer by PratheepArunRaj Community Advisor 4/21/21 8:23:52 AM Dear Livakster, Check the Marketing Channel Detail value highlighted. Learn. Courses Tutorials Certification Events Instructor-led training View all learning options. Courses Tutorials Events Instructor-led training View all learning options Tutorials Events Instructor-led training View all learning optionsConsidering terryn. For more. if there is no value, Adobe defaults to "unspecified". Scenario: I have this domain and there is a CTA on that page that when you click, you'll go to When I created a marketing channel report, and filtered with referring domain, I can see that traffic, but the referring domain is not from It's what exactly you are getting in the referring domain. Change the attribution model of that event to Participation under the Settings gear. srch=1 in them, and from the data f. There are 2 places to define internal traffic. Thanks that is a great answer Basically this isn't something that you can "solve". com as part of the report suite URL filters, Adobe Analytics will see movement as part of the same visit. Configure export settings, and make sure that ‘Quote Output’ is NOT selected. Select the text that you want to use as hypertext and click the Hyperlink button. google ca be bucketed there if we already setup the marketing channel. Manage data using components like Segments, Calculated Metrics, Virtual Report Suites, Marketing Channels, and Classifications. jp - ne. com? Both are two different report suits. " This technique is commonly used by website owners who have multiple domains or subdomains and want to track user activity across all of them. 5. Scenario: I have this domain and there is a CTA on that page that when you click, you'll go to When I created a marketing channel report, and filtered with referring domain, I can see that traffic, but the referring domain is not from. it should catch those items. . Thanks for that as it really helps us to understand the problem. ex: for us region i am getting traffic from UK,Canada. com as Natual Search engine ? Best RegardsThank you once again! I'll look into Launch & investigate the cause of %referrer% & try to sort the 'None' channel as well. Miguel, were you able to get things figured out? Hi all, I am breaking down a Last Touch channel report, by "Original referring domain". One automatic rule that Adobe provides is that a visit must have a referrer. Meet our community of customer advocates. you were on a good track though. g. The overarching domain a visitor was on before clicking through to your site. @Adobe, Have you define haosou. Visitor as the outermost container, containing overarching data specific for the visitor across visits and page views. Thank you for reaching out to Adobe Community. The 2 most common reasons are: Google search engine itself is not allowing itself to be set as the document. The ‘Original referring domain’ dimension reports the first referring domain that a visitor clicked through to reach your site. Courses Tutorials Events Instructor-led training Browse content library View all learning optionsHi! Lately we do not get the referring domain "typed / bookmarked" anymore. Solved: Hi there, google. Add a subcategory by concatenating the category and page name. To do so, within the components panel search Marketing Channel. thinking about mis-matched expiry - that does tend to come up a lot when people mix Marketing Channels (usually 30 day attribution) and Tracking Code (usually 7 attribution). Go to the Extensions tab, then click the Configure button under Adobe Analytics. Select your report suite from the list. Updating Media. Referring Domain is supposed to work like that. Is there a way to change the persistence of 'original referring domain' in SiteCatalyst? My understanding of this metric is that it persists forever (as long as the cookie remains active on the user-end). Referrer is mapped for Adobe Analytics under the XDM field web. Adobe Analytics. . I believe there are some redirects happening between when the user clicks the link in LinkedIn vs when your web page opens. If the report suite has real-time enabled, click Configure near the real-time report’s title. Marketing channel. When our domain is loaded directly (Flow 8), the referrer will be empty and identified as ‘Typed. Select the right Format. It may or may not change. In that case you can try build the landing page as a segment and add the tracking code in the segment as a rule and check for the reports - 274753 Referring domains contain more data than I expect. Updating Media. Even if the user break the session and come again within 30 minutes, Entries should n. just excluding it from your freeform reports as suggested above is still going to cause issues with your Referrers and Marketing Channel Reports. can you use "marketing channel instances" in the same table and post again? will explain the difference after having seen the screenshot. Click Reports in the Adobe Analytics header navigation. Therefore, we should get that URL/domain under the promotion for referring domain and referrer report . As I am beginner and new to tool. 605. Brian Au, expert in AA and CJA will be here for the AMA to answer all your questions!. Our site has a traffic peak Sep-Nov so I searched the referring domains report and external campaign report to find the reason, but external campaign report has such a big gap in page views and visits with the referring domains report, and one of our most referral site has not appeared in the refer. ) But if set up correctly, the marketing channel will be collecting both tracking codes and referring domains, and the tracking code will take precedence over referring domain. com is reflecting. Create audiences in Adobe Target to target visitors based on the search engine or landing page that refers them to your site. Referring domains contain more data than I expect. Questions. telstra. and the Adobe Analytics code is located at the bottom of the page. Admin. Solved: Hi all, Recently i pulled referring domain report but i am very curious about few things: 1. Cross-Domain Traffic: A visitor moves from one domain which fires to Suite A, to a second domain which fires to Suite B. The Source primary dimension is available in Analysis Workspace as the Referring Domain dimension. Referrers have path and query strings included. Sign In. . Hi, It was very well written and detailed question. Thanks! TMRead real-world use cases of Experience Cloud products written by your peersThe first referring domain a visitor was on before clicking through to your site. . Populate campaign with a query string parameter. Original referring domain is the referring value of the very first hit of the visitor. Frank, Try using Page URL parameter instead of Referring Domain In the Processing rules screen Add a condition if "Page URL" equals or contains "your unique path". Below is the background to raise this - 276587. Hi Frank You may be able to build the condition by referring to Referring Domain, Referring Query String or Referring Query String Parameter and populate your eVar. Referrer : The ‘Referrer’ dimension reports which URLs visitors were on when clicking through to reach your site. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageWhat constitutes a bounce in Adobe Analytics? A bounce in Adobe Analytics is defined as a session made up of a single hit, or server call, from the website to Adobe Analytics. My Paid Media is driving traffic to Website A. This dimension is useful to understand which third-party sites drive the most traffic to yours. This dimension is useful to understand which third-party sites drive the most traffic to yours. jp' seem to be Referring "Second Level" domain. It includes information about Apple’s Intelligent Tracking Prevention (ITP) program as well as Chrome’s limitations on third-party cookies via the SameSite. Original referring domain. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageIf your reporting values contain such characters that you choose to classify, use the following steps: Log in to Adobe Analytics, then navigate to Admin > Classification importer. On Website A is a Brand Awareness campaign and Website B is a Lead Generation Campaign. Admin. The ‘Referrer’ dimension reports which URLs visitors were on when clicking through to reach your site. I strongly recommend changing the name of the ‘Internal’ rule to ‘Session Refresh’ if you have not done so yet. Courses Tutorials Certification Events Instructor-led training View all learning optionsIn Adobe Omniture Analytics Adobe's different not better approach is to group googleapis. I am using s_code implementation & under "Traffic Sources > Referrers "& "Traffic Sources > Referring Domain Reports" I can see only the traffic coming from Search Engines. 18-03-2019 09:43 PDT. Thanks for that as it really helps us to understand the problem. @yuhuisg If I remove it traffic goes into Referring Domain Marketing Channel and doesn't reflect the right data. Unless of course there is an issue in how is collecting the referrer data. Hi @Gigazelle -- Thank you for your reply. com (or so. The ‘Referring domain’ dimension reports which domains visitors click through to reach your site. Please find my reply below: Ques 1:How could that happen if I put that URL with a tracking ID only on facebook and twitter? How to explain that? Answer:Other websites might be figuri. Derived fields. Most implementations will split these steps into more than just 3 steps (one step for paid search, one step for paid social, etc. Learn. com on Sept 1st. Questions. . Meet our community of customer advocates. Actually I have only created. Name the metric "“Page Views per Visits” or something similar. Join us for our next Community Coffee Break on November 14 at 10am PDT. The original referring domain is the referring domain customers used the first time they arrived at your site. Adobe Analytics. I wonder if someone broke tracking Referrals in your implementation (as in, as the user navigates from page to page within your site, the previous page isn't being set as a referrer and now every page is treated like an incoming source of traffic when it shouldn't be). Learn. webReferrer. Instead, I would like to have the values as follows: - yahoo. Primarily organized around use of “utm” query parameters and basic referring domain rules, though customization is possible. But ideally, your marketing channels should collect campaign level data and generally would be set up in the following way. Hello, I want to tracking the click of my website from Weibo and WeChat (2 big social media in China), but the referring url/types didn't showed and Weibo/WeChat related information, but the linked in was included in the Referring Domain as a social media. Unfortunately, if content is coming from an ad-server, that is the referring domain. Entries metric is first recorded value of a visit for a particular variable In Entry page Entries Metric represents Pages and in case of referring domain represent first value of referring domain So Entries metric for Page will get incremented irrespective of wether. com ( asian search engine) in our First Touch Channel / Referring Domains. Furthermore, each classification constitutes one data column in the data file, with the classification name as the column heading. I was also facing similar issue, and I tried using Entry Full Page URL dimension and it seem to work 1/14/21 7:09:09 PM. Referrer is mapped for Adobe Analytics under the XDM field web. I would first try to understand where "noreferrervalue" is being set (is it in the tracking somewhere? is it part of a processing or vista rule? etc) Experience Cloud Advocates. These two groups are shown separately in the "Referrer Type" report, but. When users land on Website A they have to click a button for more information which directs them to Website B to either purchase or contact us. Join us for our next Community Coffee Break on November 14 at 10am PDT. Also, make sure that you are not overriding referrer values manually on the pages i. Learn. So my question is - If we can collect referring domain information why can't we collect the value for these eVars? Is this cache related or prefetch (prerender) BTW - webkitVisibilityState - is used in the 1. I have verified that the Referrer value is being. Based on first_hit_referrer. . Admin. 11-07-2023 08:29 PDT. Thus you are getting the 'referrer' URL in the previous page report and not in the 'referrer' report. The "Search Engine - Natural" dimension provides a friendly name rather than the referring domain, and applying a segment in which "Search Engine-Natural" exists to Referring Domains is resulting in a lot of domains that are definitely not search engines. This dimension aggregates all detail dimension items, regardless of which channel they are in. If it not set to 'Referrer', kindly change it to 'Referrer' in Marketing Channel Processing Rules. It can never change unless the user wipes their cache/cookies, in which case they would be considered a new visitor. 1 file, so adobe knows about prerender. Regards, TMDo any of the answers below answer your initial question? If so, can you select one of them as the correct answer? If none of the answers already provided answer your question, can you provide additional information to. Select Visit lookback. The "Referring Domain" dimension doesn't include or subdomains. Firstly, a click is not equal to a visitor nor a visit. Dimension Name (visible in Analytics UI) Dimension ID (used in API requests) Analytics for Target. Referrer is mapped for Adobe Analytics under the XDM field web. If case of a redirect, if you do not set up the right redirect the original referrer, in your case google or youtube is lost. Also, what definition is the 1st time visit segment using? On a different note, Original Referring Domain is at the Visitor level, however, Referring Domain or Referrer is on hit basis. . . . In Analysis Workspace, open a project, then select the Plus icon next to the Metrics section in the left rail. Login hub This code tells Google Analytics to treat clicks between the two domains as part of the same session. If you would like to recommend that Adobe adds a domain to this list, have a support delegate in your organization contact Customer Care. Understanding where your fold is can allow you to optimize content for. Select the filter next to Referring Domain segment in freeform table Go to advanced and in the always exclude items box enter your referring domain address (and ENTER then Apply. . Read real-world use cases of Experience Cloud products written by your peersUser. so the user came to your site and no channel rule matched - basically "unknown" From Adobe documentation: Original Referring Domain - Customers can visit your site multiple times and have a different referrer for each visit. So, this setting. webReferrer. Extension > Adobe Analytics > Global Variables > Referrer > %Page Info - Referring Domain% I have verified that the Referrer value is being populated in the Adobe Experience Cloud Debugger, but I am not seeing any of these values being captured in Adobe Analytics > Reports > Referrers Report, Referring Domains or Original Referring Domains. 1% and equals 1. . The only place where you can see this domain would be Data Warehouse or Data Feeds. But understood your point on 1st time visit segmentation. it will great if any one can assist how can we classify traffic to internal traffic channel which are coming from different regions. So, this setting determines which referring URLs are considered external to your site, and which are considered internal. A bad Tracking Code uses for the SEA, and not define on the marketing Channel Rules.